The Self-Publishing Podcast: 3 Guys Telling You What Does and Doesn't Work For Them in Indie Publishing

SPPEach day we get emails from writers telling us how much we have helped them, inspiring them to show up, do the work, and change their game. Our podcast does all of that for us and more. A live mastermind where we think through process and strategy. Frequently off-topic, often NSFW, and always authentic: three guys telling you what does and doesn’t work for them.

SPP216 The Tool That Will Change How Much You Write

Right-click here to download the MP3 Click here to subscribe via iTunes The Sterling and Stone guys have been hard at work creating the next-gen writing experience, not just for solo authors, but especially for collaborators. The new StoryShop platform goes so far beyond what was originally planned, and you can look forward to incredibly […]

SPP215 Frictionless Marketing with Damon Courtney

Right-click here to download the MP3 Click here to subscribe via iTunes A lot of authors struggle with delivering ebooks on their own. Today’s guest, Damon Courtney, has a great solution for authors to deliver books directly to their readers and fans – BookFunnel. Learn how to sell direct with frictionless marketing! Something cool: StoryShop […]

SPP214 Making the Most with What You Have

Right-click here to download the MP3 Click here to subscribe via iTunes When it comes to lean business, bootstrapping, and agile startup, you’ve got to make the best you can with what you have. Something cool: Johnny is watching Master of None; Sean’s reading Dad Is Fat, Food: A Love Story, and Bedwetter; Dave’s watching […]

SPP213 Business for Creatives with Archer Caldwell

Right-click here to download the MP3 Click here to subscribe via iTunes Today’s guest is a member of the Sterling and Stone team – he keeps Johnny and Sean from ‘doing stupid shit’ with their creativity. Since you are an artist AND entrepreneur, this is an episode you don’t want to miss. (If you don’t […]

SPP212 The System We Use to Write and Sell Books

Right-click here to download the MP3 Click here to subscribe via iTunes You know by now that the SPP guys are successful authors, and today, they share the system that they’ve spent years iterating and optimizing. It’s an inside look at what the Bootcamp will be, so you’ll get some great tips and strategies. Wondering […]

SPP211 The Future of Smarter Artist

Right-click here to download the MP3 Click here to subscribe via iTunes What is the Smarter Artist? Yes, it’s one of the podcasts within the S&S FM Network, but it’s much more than that. Today, the guys explain their new direction with the Smarter Artist and what it means for the Sterling and Stone community. […]

SPP210 Author Hacks with Derek Murphy

Right-click here to download the MP3 Click here to subscribe via iTunes Derek started out as an awesome cover designer, and from there, helped his clients sell more books. Now, he’s an author in his own right, and he brings with him some awesome hacks YOU can use to sell more books, too. Something cool: […]

SPP209 Using Artificial Intelligence to Sell More Books with Michael Anderle

Right-click here to download the MP3 Click here to subscribe via iTunes YOU WON’T BELIEVE the announcement the guys have today. This episode was recorded within the last week, because the news is too amazing to wait. Can you imagine having software that can analyze your story for audience, marketability based on genre, and more? […]

SPP208 Writing to Market with Chris Fox

Right-click here to download the MP3 Click here to subscribe via iTunes Today’s guest is Chris Fox, multi-published author, and he discusses writing to market. This isn’t writing crap for a successful market, but providing what readers are passionate about in a market you love. Johnny talks about his coming move and the guys compare […]

SPP207 Why Readers Buy the Books They Buy

Right-click here to download the MP3 Click here to subscribe via iTunes This is a little different than just writing to market; understanding why readers buy the books they buy digs deeper into strategy. Today, the guys talk about that underlying thought process readers go through, how to find out why, and the hidden benefit […]